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HAUNTED MANSION OF LONG BRANCH

ADVERTISING

Like the Brigantine Castle, the Haunted Mansion was advertised heavily in New York and New Jersey.  The elaborate radio and television commercials were responsible for drawing thousands of visitors to the Long Branch Pier every week.  

Because many of the attractions at the Haunted Mansion were identical to ones at Brigantine Castle, the television ads for Brigantine Castle and the Haunted Mansion included some of the same scenes.  You were never sure as to where the footage was taken....Brigantine or Long Branch.  Once Kid's World was introduced in 1985, the advertising campaign for the pier changed completely.  Gone were the gory scenes from the mansion, and in were happy shots of kids set to a catchy jingle.  We collected several different Long Branch Pier television commercials that we posted in Windows Media Player format.  A special thank you to Pat Cicalese who provided us with several different versions of these commercials.  Also, we would like to thank Jesse Skeen for providing the 1978 Haunted Mansion TV commercial.  Click on one of the versions below to view them.  

TV Ad 1

[1978 Haunted Mansion TV Commercial]

Original 1978 TV Ad featuring the Long Branch Pier and Haunted Mansion.

1978 Haunted Mansion commercial taped by Jesse Skeen during the Late Show Movie on WCBS, New York.

A modified 1983 version of the original pier and Haunted Mansion TV Ad.  A few new pier scenes were added...look close.
TV Ad 2
1983 TV Ad featuring only the Haunted Mansion. 1983 TV Ad featuring only the Haunted Mansion. 1983 TV Ad featuring only the Haunted Mansion

1987 TV Ad for Kids World.  You should remember the catchy jingle. We edited this ad ourselves using one of the mansion radio ads and footage from a horror documentary entitled, "The Horror of it All" We took scenes from old Haunted Mansion TV commercials and edited them to the Kid's World theme song.  We hope you enjoy it as much as we enjoyed making it.  Too bad it never aired on TV.

 


Eric Princz provided us with two different Haunted Mansion radio commercials.  Although the commercials are a little choppy at parts, they give you a good idea of the high production values that went into these ads.  Click on one of the Flash files below to hear the commercials. 

GET FLASH PLUG IN

Haunted Mansion Radio Ad 1

Haunted Mansion Radio Ad 2

 

Flash scripting for audio files provided by Zach Smith.



Here is one of the Long Branch Haunted Mansion and Amusement Pier brochures.  Click on one of the thumbnails below to see larger images.

 

FRONT PAGE OF BROCHURE

PAGE 1 & 2 OF BROCHURE

PAGE 3 & 4 OF BROCHURE

Front Page of Brochure

Pages 1 & 2 Inside Brochure 

Pages 3 & 4 Inside Brochure

BACK SPREAD OF BROCHURE

BACK PAGE OF BROCHURE

Back Spread of Brochure Featuring Attractions on Pier

Back Page of Brochure

 

 

 

 

 

 

 

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